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THE DOWNSIDE OF DOWNSIZING
Corporate downsizing is bad for society as a whole, according to
new research by Jan Boone, published in the latest issue of the
Economic Journal. The costs to the fired employees outweigh the
gains for firms. And what is more, downsizing increases unemployment
and reduces economy-wide growth.
Boone notes that in the 1980s and 1990s, firms downsized to such
an extent that newspapers cried foul. Business Week described it
as 'America's Economic Anxiety'; the New York Times ran a seven-part
series on 'The Downsizing of America'; and Newsweek moaned that
'firing people has gotten to be trendy in corporate America'.
Of course, senior executives of the firms that laid off huge numbers
of employees - which included National Westminster bank, IBM, Scott
Paper and AT&T - claimed that downsizing was necessary to improve
efficiency. And at first sight, it might be thought that the employees'
loss was the firms' gain so that ultimately your opinion about downsizing
depends on your political point of view.
But the main result of Boone's analysis is that a stronger statement
is possible: the workers' loss exceeds the firms' gain. Society
as a whole would have been better off if the extent of downsizing
had been limited. Furthermore, unemployment would have been lower
and economic growth higher if downsizing had been stopped.
To get this result, Boone needs three ingredients:
First, Adam Smith's invisible hand must be absent; otherwise, the
profit-maximising decisions of firms are beneficial for society.
Second, the gains in efficiency are not translated into higher output
and employment.
Third, downsizing hinders innovation in an organisation.
First, the idea of the invisible hand is that the 'equilibrium'
price of a good - the price at which demand equals supply - equals
the social value of a good. So in theory, firms and individuals
taking decisions on the basis of the market-clearing price face
the correct trade-offs from the point of view of society as a whole.
But the 1980s and early 1990s were characterised by high unemployment
- that is, the wage rate was above the market-clearing wage. Hence,
firms that based their decisions on the market wage overestimated
the social gains of firing an employee. In fact, the gains for firms
were smaller than workers' losses: downsizing had gone too far.
Second, a gain in efficiency typically leads to lower prices, higher
output levels and hence higher employment. Why did this mechanism
not work? The answer lies in the fact that the people fired were
mainly middle management. Management costs are fixed costs for firms.
In a competitive market, a firm's fixed costs do not affect its
marginal decisions on whether to lower prices and increase output.
Hence, the gain in efficiency did not raise output and employment.
So downsizing increased unemployment.
Third, because top management's attention is limited, it is very
hard, if not impossible, for a firm to fire employees and at the
same time invent new products and improve existing products. If
management is busy trying to find out who can be fired, it has no
time to consider strategic decisions on product development. Furthermore,
the anxiety within the organisation - 'am I going to be fired?'
- kills off any creative and innovative ideas that people may have.
Instead, they spend their time keeping their job or finding a new
one somewhere else. So the fact that firms put too much emphasis
on downsizing reduced economic growth.
Note for Editors: 'Technological Progress, Downsizing and Unemployment'
by Jan Boone is published in the July 2000 issue of the Economic
Journal. Dr Boone is at Tilburg University in the Netherlands.
For Further Information: contact Jan Boone on 00-31-13-4662399
(fax: 00-31-13-4663042; email: j.boone@kub.nl); RES Media Consultant
Romesh Vaitilingam on 0117-983-9770 or 07768-661095 (email: romesh@compuserve.com);
or RES Media Assistant Niall Flynn on 020-7878-2919 (email: nflynn@cepr.org).
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